Reaching out to your customers through email remains a powerful way to share news about your small business. Consumers enjoy receiving emails. And at least 91% of consumers check their email everyday. Which makes email the leading communication channel. The email marketing naysayers are simply incorrect.
Email provides you a direct channel of communication to your customer base. Through this channel you can continue to build and reinforce you company brand through the use of words, photos, and even videos. For these reasons, email marketing is here to stay.
Everything from the content within the body of the email, to the length of your subject line, to the ratio of pictures to text can effect the open and click through rates of your messages. Email marketing is not as simple as slapping together a form letter and electronically firing it off to all your customers.
Have no fear as the folks at Michael the Tech Guy are here to help. By including link back references to your web site and electronic coupons within the body of a communication that is fun to read, we are able to guarantee your email marketing success.
Our folks are able to help you write and design your email communication, add a system of capturing new email addresses on your website, manage your existing address list, and even provide detail reporting regarding your email marketing campaigns. When you are ready for Michael the Tech Guy to help you manage your email marketing don’t hesitate to email firstname.lastname@example.org or call us at 734-707-6865.