17 Feb February 17, 2016

Three Compelling Reasons Why You May Need A New Website

Is It Time for a New Website?

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Your website is much more than just an online yellow pages ad for your business. It is the central hub for your online presence. Take a moment and honestly ask yourself:

Does my business website accurately reflect the quality and dedication that I put into my customers and my business?

Here are three of the most important components of a successful small business website in 2016.

 

Mobile Friendly:

Also known as responsive website design, every website needs a mobile friendly design in 2016. The latest data shows that responsive web design is required for any business website to be successful. 51% of all Internet usage is now spent on mobile devices. This percentage is only going to increase.

Mobile internet usage
How does your website look on your smartphone? If it isn’t easily navigated chances are it is based on a non-responsive design.

 

Modern and Logical Design:

When customers, both prospective and existing, visit your website, the first thing they notice is the design. The vast majority of Internet users will click off a website quickly if it is found to be unappealing, outdated, or loads too slowly.

How do you feel your business’s existing website scores in this regard? You could be losing new customer conversions and reactivations of existing clients just because you have a dated or poorly designed website.

Your website needs to be designed in such a way that visitors are able to find what they are looking for quickly and logically. In addition it is very important that your website be consistent with the general look and feel of your brand and reflect the professionalism of your business.

 

Effective SEO:

SEO, or search engine optimization, is one of the most overlooked, yet important, components of a successful website. Well designed SEO improves your website’s ranking in Google search results. SEO plays a big role in determining if your website appears above your competitors or vice versa.

Great SEO also ensures your prospective customers find you. It helps you focus your online marketing in the neighborhoods and cities most important to your location.

How well does your website rank in search results? If your website is ranking poorly, you are losing customers before they have a chance to see all the great things your business has to offer.

 

How Michael the Tech Guy Can Help:

We will work closely with you to create a mobile friendly website with modern design that is optimized to rank well in search results. Our goal is to create a beautiful, functional website that truly reflects your business’s personality, brand, and message.

We have affordable website packages available to meet the needs of any small business. To view all our website packages, please click here.

 

Conclusion:

With a better understanding of these three important aspects, ask yourself “How well does my current website measures up?”. If your website isn’t succeeding on all three fronts, it is time to consider a website rebuild from Michael the Tech Guy.

 

Further Down the Rabbit Hole:

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If you are interested in learning more about the importance of having a modern, mobile friendly website, please visit the following links:

Nothing makes us happier at Michael the Tech Guy than when you take the time to read our blog. Having a website that has a modern, mobile friendly design, has never been more important. If you have any comments, questions or requests for new blog topics, please contact us at mmurphy65@gmail.com.

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