12 Jan January 12, 2016

Why Every Small Business Requires a Reputation Management Solution to Be Successful

What Is Reputation Management and Why Is It Essential?

Did you realize the reputation of your business can now be defined as the sum of all that is being said about it on the Internet?  Sometime in the last year we quietly crossed over the line that separated the need for online reputation management into the necessity.  

your reputation

The most common way your online reputation evolves is from reviews left by your customers.  These reviews are left on sites like Google+, Facebook, and Yelp.  According to a recent survey by BrightLocal, 92% of consumers trust online reviews as much as personal recommendations.  

Take a moment to consider how those findings impact your business.  Are you currently using an online reputation management solution?  If the answer is no – shouldn’t you be?

How Will It Help My Business?

Setting up and maintaining an online reputation management solution will help to reduce the amount of time you need to spend grooming your business reputation.  This not only saves you time and money, but offers many additional perks to your business.  These benefits include:

  • Increased number of positive online reviews
  • Build trust with your customers by actively seeking their input through feedback
  • Gather insight into the strengths and weaknesses of your business
  • Increased sales due to positive online reputation and shared testimonials
  • Gain a competitive edge over your competitors

Here are a few key elements you should look for in an online reputation management solution:

  • Help you keep your finger on the pulse of what is being said about your business online
  • Automate the gathering of feedback from your customers
  • Encourage satisfied customers to leave your business reviews online
  • Catch unsatisfied customer experiences before they become negative online reviews
  • Track and analyze customer feedback

Our Recommended Solution – GetFiveStars

gfs logoWhen it came time to choose a reputation management solution at Michael the Tech Guy we spent a great deal of time researching the various candidates.  After learning about the features, price, and team behind GetFiveStars, the choice was made.

We have been using GetFiveStars for Michael the Tech Guy’s website for over a year at the writing of this article.  Many of our customers are now satisfied customers of GetFiveStars with more getting onboard every week.  In the first year using GetFiveStars we have found that it meets and exceeds all of the key elements mentioned in the section above for a fraction of the price of similar products.

Can You Help Me Set up GetFiveStars?

Ready to get started? We specialize in GetFiveStars integrations and are ready to help you gain the upper hand with your online reputation. Let us put our experience to work for you by setting up, optimizing, and maintaining your GetFiveStars account.

If you are interested, or have questions, please don’t hesitate in contacting us. You can email us at mmurphy65@gmail.com or call 734-707-6865.

Further Down the Rabbit Hole

further down rabbit hole 1_12

If you are interested in further exploring the power of reputation management for your business please refer to these informative and helpful links:

Nothing makes us happier at Michael the Tech Guy than when you take the time to read our blog. Taking advantage of your business’s reputation managament is essential.  Don’t get left behind and put off having a solution any longer.

Call us today and find out how we can get you on the proper path of a healthy online reputation. Feel free to contacut us at mmurphy65@gmail.com  or call 734-707-6865.

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2 thoughts on “Why Every Small Business Requires a Reputation Management Solution to Be Successful

  1. Sandra says:

    Nice article Michael. Something I can share with my clients. Perfect!

    1. Josh Sholder says:

      Sandra, I am so happy you found this article helpful. Thank you for the kind words.

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